Google Business Profile Optimization for Law Firms
The three Map Pack slots get the calls. I rebuild your Google Business Profile the way I built my own, and measure your position from every point on the map.
What a Google Business Profile optimization includes
Primary and secondary categories chosen for your practice areas, every service listed with its own description, the business description written for the searcher and for Google.
Your firm listed accurately across the directories Google trusts, duplicates cleaned up, old addresses and numbers retired.
Case types, FAQs and firm updates posted every week so the profile stays active and keeps earning impressions.
Responses to every review on Market Leader; text-based review requests to closed clients so the count keeps climbing.
Your ranking recorded from a grid of points across your service area, so you see where you win and where you don't.
Profiles get suspended for ordinary reasons. I handle verification, reinstatement requests and the paperwork.
How the profile work runs
I record your Google Maps position for up to 20 keywords and a Map Pack grid across your city before touching anything.
Categories, services, description, photos, products, attributes and Q&A rebuilt. Citations submitted. Website linked and matched.
Ranking progress, calls from the profile and direction requests. Weekly posts and review responses by package.
You work with me directly, from the audit to the monthly report.
I practiced law for seventeen years and marketed my own firm the whole time. I founded Attorney Pro Marketing in December 2021 to do that work for other attorneys, and I still do it myself: the build, the review, the call. Read my story →
Full profile optimization is in every package.
Foundation ($1,500 + $849/mo) includes the full one-time optimization and tracking. Growth ($2,500 + $1,999/mo) adds weekly posts and local SEO. Market Leader ($3,500 + $2,750/mo) adds review requests and review responses. Prices subject to change.
See all packagesGoogle Business Profile questions attorneys ask
Why isn't my law firm showing in the Map Pack?
Usually one of four things: the wrong primary category, a thin profile with no services or posts, inconsistent name-address-phone listings around the web, or too few recent reviews relative to the firms that do show. The day-0 audit tells you which.
Can you fix a suspended Google Business Profile?
Often, yes. Most suspensions come from address or name issues, virtual offices or a listing that looks like a duplicate. I prepare the reinstatement request with the documentation Google asks for and manage the appeal.
How many keywords do you track?
Up to 20 keywords you choose, tracked on Google Maps from a grid across your city. You get the baseline on day 0 and progress every 30 days.
Do you need access to my profile?
Yes, as a manager, never as the owner. The profile stays in your name and you can remove me at any time.
Does a new website help the Google Business Profile?
It does. Google matches the profile to the website: same categories, same services, same address and phone, and a page for each service and city. That is why every package includes a new site.
Can you get me reviews?
I set up text-based review requests to your closed clients with reminders until they post, and I respond to every review on Market Leader. I never buy or write reviews.
Find out why your firm isn't in the Map Pack.
Free Google Business Profile audit within 24 hours. (310) 388-3784 · alon@darvishlaw.com